Grayling and Wraith

Day: May 27, 2024

How is a visual identity different from a brand identity - visual identity vs brand identity
Blog

Visual Identity vs Brand Identity: Why It Matters

Your brand has seven seconds to strike a good impression. With the sea of competition, standing out and appealing to your audience is a tall order. However, when done right, 13% of consumers would pay up to 50% more for your services or products if they perceive that your brand makes a positive impact on the world. Moreover, 55% of

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